VIETNAMESE low-cost carrier VietJet has built a reputation for having scantily clad cabin crew on its flights and now the budget airline has raised more eyebrows after its models showed up in racy clothes to greet the country’s under-23 men’s football squad on a flight home.
For some, Vietjet’s ‘bikini calendar’ is too hot to handle
The team were on a flight home from China after losing to Uzbekistan in the Under-23 Asian Football Confederation (AFC) Championship on Saturday (Jan 27) when they were greeted by the bikini-clad air hostesses, drawing ire from netizens on social media over the “cheap” public relations stunt, The Star reported (via the AFP).
Several photographs of the women and the young team emerged on social media, one of which showed an awkward shot of a young man being embraced by one of the sexily-dressed models.
“#VietJet should perhaps focus their efforts on improving their flight delays. They have one of the worst flight timeliness! It’s 90% of the time delayed!!”
“Shame on the owner of Vietjet (who is a lady) for this cheap PR stunt. Now we know how she attracted her husband, by probably sitting on his lap in scantily clad bikini!” a netizen, Jamie Morais, said on Facebook.
Members of VN football team try to hide their embarassment as hired models parade in bikinis on homebound flight from #AFCU23 in China. Vietjet Airlines CEO has issued apology after public outrage, blaming incident on “a few rogue dancers” despite video evidence to the contrary. pic.twitter.com/fge9Ouk4pG
— Saigonese (@VietNamTweeter) January 28, 2018
In another viral post that received more than 1,700 likes and 100 shares, Facebook user Nguyen My Linh said: “VietJet’s move was so rude, cheap, and offensive to the team, the fans and even its passengers.”
Celebrating the national football team, VNA vs VietJet pic.twitter.com/igjoNdXBy9
— Khoi Pham (@koism) January 28, 2018
In December last year, the airline made headlines over its 2018 calendar which featured airline staff clad in bikinis.
#SEXY CABIN CREW
The unwavering rise of Vietnam’s largest private airline
The calendar caused an online storm in Vietnam, with some people criticizing and others defending the campaign. The 2018 calendar and a YouTube video of the photo shoot have been viewed more than 910,000 times since first appearing at the end of November.
Critics say VietJet’s risqué marketing, including the calendar and bikini fashion shows on board planes, presented an archaic and sexist image of cabin crew, even as the risk of harassment and assault go widely underreported.
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