Flight consolidator Lime Management has revealed news of its incentive programme for UK travel agents. Dubbed Kudos, the new scheme has been designed to work in tandem with the company’s current reward scheme Grandi.

By adding Kudos as a reservation-level incentive programme, which will focus on a different areas such as sales, trading period or type of fare each month, users will benefit from wide range of opportunities to earn rewards throughout the year.

During April, Kudos has set TAs (for flights and group bookings) the challenge of booking the “perfect European getaway” for their customers, giving entrants the chance to win one of two days at the races. Previous prizes have included a USA-themed lunch and an evening of crazy golf.

“We hope this will not only reward them for their loyalty, but also help them to grow their businesses too.”

Michael Edwards, managing director of Lime Management (below), said: “It’s very important to us that we’re rewarding our loyal customers with both long and short-term incentives. Kudos builds on the long-term rewards we already offered with Grandi, so that our customers and their individual employees both get perks for booking flights as they usually would. We hope this will not only reward them for their loyalty, but also help them to grow their businesses too.”

Grandi rewards companies, who hold an account with Lime, with an uncapped payback-per-ticket model to customers. The tiered reward system allows companies to project their forward sales and anticipate the tier they will fall into at the end of the year, and what payment they will receive – giving an incentive for companies to strive to achieve the next level.

Lime uses innovative technology to provide a search, booking and ticketing service to the UK travel trade seeking British Airways tickets. Lime is a part of the Travel Innovation Group, which is also made up of flight consolidator Aviate and technology provider Calrom.


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