Etihad has unveiled further details of its
restructuring which includes a number of changes to the executive
leadership team.

Robin Kamark, Chief Commercial Officer, has
decided to leave the business, and following his departure, the
business units within Commercial will be separated and transferred
under the leadership of Mohammad Al Bulooki, Chief Operating
Officer, Adam Boukadida, Chief Financial Officer, and Terry Daly,
who will assume the role of Executive Director Guest Experience,
Brand & Marketing.

Mohammad will assume responsibility for Network
Planning, Sales, Revenue Management, Cargo & Logistics, Commercial
Strategy Planning, and Alliances, in addition to his existing
portfolio.

Duncan Bureau, Senior Vice President Sales &
Distribution, will also be leaving Etihad. Reporting directly to
Mohammad, Martin Drew will take on Duncan’s portfolio alongside
his current responsibilities as Managing Director for Cargo &
Logistics.

Etihad Airways Airbus A380 reg: A6-APG. Picture by Steven Howard of TravelNewsAsia.com Click to enlarge.

As part of his new role, Terry will lead the
Marketing, Brand & Partnerships department, and Etihad Guest, the
airline’s loyalty programme, while continuing to oversee the
Customer Experience & Service Delivery department.

Following the departure of Akram Alami, Chief
Transformation Officer, the Procurement and Supply Chain
department and Transformation Office will move under the
leadership of Adam Boukadida. Adam will also assume responsibility
for the Analytics department, which previously sat within the
Commercial division. Ibrahim Nassir, Chief Human Resources &
Organisational Development Officer, will have an additional
responsibility for the Asset Management department.

Finally, Mutaz Saleh will be leaving his position
as Chief Risk & Compliance Officer, after which Henning zur Hausen,
General Counsel, will take on additional responsibility for Ethics
& Compliance, while Risk and Performance reporting will move under
Adam Boukadida, forming part of a new Corporate Strategy team.
Business Continuity will transfer to Ahmed Al Qubaisi, Senior Vice
President Government, International & Communications.

Chief Digital Officer, Frank Meyer, Chief
Engineering Officer, Abdul Khaliq Saeed, and Chief Investments
Officer, Andrew Macfarlane continue in their respective positions,
also reporting to the Group Chief Executive Officer.

 “After our best-ever Q1 performance, none of
us could have predicted the challenges that lay ahead in the
remainder of this year,” said Tony Douglas, Group Chief Executive
Officer, Etihad Aviation Group. “As a responsible business, we can no longer
continue to incrementally adapt to a marketplace that we believe
has changed for the foreseeable future. That is why we are taking
definitive and decisive action to adjust our business and position
ourselves proudly as a mid-sized carrier. The first stage of this
is an operational model change that will see us restructure our
senior leadership team and our organisation to allow us to
continue delivering on our mandate, ensuring long-term
sustainability, and contributing to the growth and prominence of
Abu Dhabi.”

See latest

Travel News,
Video
Interviews,
Podcasts
and other
news regarding:

COVID19,

Etihad,

Abu Dhabi.


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